Numilk has emerged as a standout name in the plant-based food tech space, revolutionizing how consumers access and consume non-dairy milk alternatives. Founded in 2018 by Ari Tolwin and Joe Savino, Numilk’s concept of on-demand, fresh plant-based milk has resonated with both individual consumers and commercial partners. As of 2025, Numilk’s estimated net worth has reached $82 million, marking a rapid climb from its early startup days and $70 million valuation in 2024.
Founders and Vision Behind Numilk
Ari Tolwin and Joe Savino, both seasoned entrepreneurs, came together with a shared vision for sustainability and innovation. Ari Tolwin, previously the CEO of a cold-pressed juice company, brought a sharp eye for branding and scaling consumer products. Joe Savino, with a background in product development and engineering, offered technical insight critical to building the company’s hardware-driven business model.
Both co-founders are in their 30s as of 2025 and continue to lead Numilk’s day-to-day operations. Their complementary skills in finance, business development, and sustainable food solutions have propelled Numilk into a mainstream name in eco-friendly food technology.
What Numilk Does
Numilk designs and manufactures machines that produce fresh plant-based milk on demand, using refillable ingredient pouches and filtered water. The machines eliminate the need for preservatives or added sugars and reduce packaging waste, addressing two major pain points in the traditional non-dairy milk market.
Numilk offers:
- Commercial machines for grocery stores and coffee shops.
- Compact home machines for everyday consumers.
Consumers can create almond, oat, cashew, and even specialty drinks like matcha lattes and vegan eggnog. The ingredient pouches are shelf-stable, making the experience convenient and sustainable.
Shark Tank and the Mark Cuban Effect
Numilk gained national attention in 2021 with its appearance on ABC’s Shark Tank. The pitch stood out for its blend of mission-driven impact and real revenue potential. Billionaire investor Mark Cuban saw the promise and agreed to invest $2 million for a 10% equity stake.
Cuban’s investment not only brought capital but also credibility and connections. His involvement helped accelerate Numilk’s retail rollout and draw further interest from partners in food and tech industries.
Financial Growth and Current Net Worth
Since appearing on Shark Tank, Numilk has grown its valuation significantly. In 2024, the company was valued at $70 million, and by 2025, its net worth has reached approximately $82 million. This growth reflects increasing demand for sustainable, plant-based alternatives and the scalability of Numilk’s business model.
The company’s annual revenue reached $13 million in 2024, thanks to rising machine sales, expanding refill pouch subscriptions, and increasing partnerships with retailers and cafes.
Strategic Partnerships and Manufacturing Power
One of the company’s biggest moves came in March 2023, when Numilk announced a multiyear exclusive partnership with Hamilton Beach Brands, a major name in kitchen appliances. Under the agreement:
- Hamilton Beach will manufacture and distribute Numilk machines for both commercial and residential use.
- The partnership strengthens Numilk’s supply chain, enabling wider retail availability and global scalability.
This alliance gives Numilk access to Hamilton Beach’s infrastructure, helping meet demand without compromising on quality or sustainability.
Retail Presence and Market Reach
Numilk’s footprint has expanded quickly since Shark Tank. By 2025, the company operates in over 116 locations across the U.S., including major cities and regional stores. Its commercial machines are increasingly found in:
- Coffee shops
- Grocery stores
- Juice bars
- Eco-conscious retailers
At-home machines are available through Numilk’s official website and select retail outlets, accompanied by subscription plans for refill pouches.
Internationally, Numilk is preparing expansion plans into Canada and Puerto Rico, targeting markets with a high demand for plant-based and sustainable food options.
Environmental Impact and Mission
Numilk isn’t just about convenience—it’s about purpose. The brand’s machines help reduce the carbon footprint associated with traditional dairy and prepackaged non-dairy milk:
- Less packaging waste from cartons and plastic containers.
- On-demand production cuts transportation emissions.
- Organic and whole food ingredients promote health and reduce additives in the diet.
This emphasis on sustainability has earned Numilk a loyal customer base among eco-conscious consumers and wellness-focused households.
New Product Developments
Innovation is central to Numilk’s long-term strategy. In addition to standard plant-based milk, the company is developing:
- Ready-to-drink protein shakes
- Pre-made vegan lattes
- Expanded flavor profiles for existing nut and grain milks
These offerings aim to cater to the growing fitness and wellness sectors, opening new revenue channels while maintaining alignment with their core brand mission.
Ownership and Equity Structure
Numilk is primarily owned by Ari Tolwin and Joe Savino, who maintain majority control of the company. Mark Cuban retains a 10% ownership stake, earned through his $2 million investment on Shark Tank. His influence continues to support product innovation and marketing strategy, making him a pivotal figure in the brand’s success.
Challenges and Resilience
Numilk’s path hasn’t been without challenges. The COVID-19 pandemic initially disrupted the company’s rollout plans, especially for in-store machines. However, the team quickly adapted by shifting focus to home-use machines and growing e-commerce sales. This strategic pivot turned a crisis into a growth opportunity.
The Road Ahead
With plant-based milk consumption projected to rise as the global market heads toward $123.1 billion by 2030, Numilk is well-positioned for continued growth. Expansion into international markets, coupled with an ever-evolving product line, makes the company a serious player in the sustainable food technology space.
Final Thoughts
Numilk’s net worth of $82 million in 2025 is more than a valuation—it’s a reflection of strong leadership, forward-thinking innovation, and a deep commitment to sustainability. As plant-based living becomes more mainstream, Numilk’s technology offers a smart, clean, and delicious solution for the future of food.
